Our Story

Hi my loves,

My name is Jenni and I am the founder of Little Chic Boutique.

To be perfectly honest, I haven’t always had a love for fashion. In fact, I never thought about fashion much at all. (I know...that’s not how many boutique owners start off their story.)

After receiving the Deans Honours in Advertising and Marketing in 2006, I realized being in an advertising agency wasn’t what I wanted to do. I had one child on the way and didn’t want to spend crazy amounts of time away from home. However, I wanted to take what I learned in Advertising and Business and branch out as an Entrepreneur.

After my second son was born, being a mom was definitely a full-time job, so I wanted to do something that I could work around “Mom Life”. This being said, I wanted to find something that could not only keep my sanity in tact, I also wanted to love doing it.

I began working for a small boutique close to home. It was almost instant. I found a talent I never knew I had. The more I helped women find clothing to flatter their body types, along with receiving more responsibilities in the boutique, I finally knew what was my calling.

With loving the idea of helping others see the beauty in themselves and boosting their confidence. I began my own wardrobe editing and styling business.

After branching out in styling. I started representing a clothing line and became a Purchaser and Visual Merchandiser for other boutiques .

In March of 2016, I opened up our store front, Little Chic Boutique. I wanted to focus on the every day woman providing a self-love and self-worth attitude to boost all women and their confidence.

With the store growing and becoming more recognized. I was so humbled when Little Chic Boutique received Diamond Awards for Best Customer Service & Best Women’s Clothing in Flamborough, Burlington & Hamilton’s Reader’s Choice Awards.

Our family grew even more when I became partners with Carmen & Paul Cisterna in 2018.  

With a higher demand for pop-up shops and events in the community, we decided to close our store front location and focus on becoming a travelling boutique!  Your own personal pocket stylist that comes to you!  We are so excited for this next adventure and can't wait! 

Lots of Love

Xo